What Does an Article Marketer Do?

March 10, 2010 | Author: | Posted in Article Marketing

What can an article marketer or an SEO firm offering article submission do for you?  This is an aspect of Search Engine Optimization that involves submitting articles to established article directories.  Article directories offer link backs and free business advertising in exchange for free content.  Each article contains a biography box as well as a byline that sends readers to the official website. 

Article directories have specific requirements you must meet before the article is published.  You must follow the guidelines regarding format and word count; you cannot blatantly promote your company; you should be a recognized authority in your field.  

The reason why the article marketer has increased in popularity is because of the power of these article directory sites.  Because these sites are very popular (high hits) and have superior Search Engine Optimization working in their favor, authors can benefit from their high rankings.  The more link backs your site gets, the higher it will move in the top 10.  Your page on the article directory site can also get a high ranking in its own right. 

While the article marketer helps you increase your popularity with search engines, the directory itself benefits from the traffic the article brings.  This is a win-win situation and was actually a staple of the magazine industry years ago before the Internet took off. 

If you would like assistance with finding an article marketer you should talk to an SEO consultant.  While you could try to find an individual writer, you would be losing out on a lot of the advantages that an SEO firm brings.  An SEO firm can help you create and complete a full campaign, with keyword research, multiple submissions, regular submissions and results tracking.  You get a variety of writing voices working for you when you work with an SEO firm.  An SEO firm can guarantee the completion of articles by a certain date and can make revisions for you. 

When talking to a web or SEO consultant, ask for SEO packages.  As any article marketer knows, one or two articles won’t do the trick.  You have to regularly feed the search engine on a consistent basis.  This is a quality investment because not only will it improve your search engine rankings, but it will also establish you as an authority in your industry.  In this day and age of social networking and golden reputations, your name will be a major selling point of your business.

Words You Want is your one stop resource for all of your writing needs.  Words You Want offers a variety of services including <a href=”http://www.wordsyouwant.com”>SEO packages</a>, article directory submission, <a href=”http://wordsyouwant.com/?page_id=10″>SEO article writing</a>, ghostwriting, eBook writing, travel writing, equine writing and more.

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Valerie Mellema is the President of Words You Want. Words You Want specializes in SEO writing and ghostwriting for the web. We offer eBooks, blogging, SEO articles, SEO packages, article submission and more. For more information, please contact us http://www.wordsyouwant.com.

This author has published 78 articles so far.

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