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As a home staging professional, your job is to design a home that any buyer can walk into and envision as their own. A very important part of this is simply creating an environment that is open, spacious, and depersonalized. When a home is filled with clutter, it can be very difficult for potential buyers to feel comfortable and can be impossible for them to picture themselves living in the space.

Simplicity is truly the key to home staging. The ideal room will contain a basic amount of furniture, accessories, and color. The idea is to give an idea of the perfect setup to the buyer while allowing their imaginations to fill in the bulk of the detail. If there are pictures, tables, lamps, and other items throughout the room, it is very hard for a buyer to imagine the room without them. Your goal as a home stager is truly to create the perfect room for imagination.

Your job is to do much more than choose the ideal furniture, curtains, and other accessories; it is also to know when to remove items from the space. Your clients may offer suggestions and hints for how they would like the room displayed, but ultimately it is up to you to employ the design and décor that will draw the eye and spark the imagination. Clutter is very distracting and can cause the demise of a potential sale.

When you declutter a room, you do more than simply make it more eye catching and inviting, you also make it larger. The more objects that are taking up space in a room, the less space potential buyers will see. While having minimal furniture is important, you want every room in the home to seem large enough to decorate and to fit the entire family. When creating space, it is important to realize that the concept doesn’t stop at floors and walls. Decluttering tables and desks is equally important. Let every eye in the room see that there is an abundance of space and an abundance of potential around every turn.

When you manage to declutter a space, you will find that the general response from potential buyers is much more positive. Your buyers are looking for the home that is truly welcoming and that will allow them to simply be themselves. When you create a depersonalized and decluttered space, you are able to give them exactly that.

Nicci Parrish specializes in helping homeowners and realtors create a home that sells in addition to providing home stagers with tips to improve their business. To learn more about how home staging can benefit your business, visit Impress Me Home Staging and Nicci Parrish’s blog.